INNOVATION DEFINED
Ideation, Strategic Thinking, Complex Problem Solving
The heart of Innovation is THINKING. Deep Thinking and ReTHINKING. The Innovation process forges powerful new strategies through the process of idea generation. When does an idea become Innovation? When it creates new markets or transforms the way business is done. Business innovation begins with focused creativity and ideation for the purpose of increasing value.
Our model of facilitating teams produces the game-changing breakthroughs and solutions to form the basis for an Innovation Action Plan. Red Door Innovation Center facilitates creative ideation as well as providing the industry expertise to help your organization develop strategies and solutions. Your team will return to the workplace with the solutions they need together with a clear understanding of the resources and steps required to implement the plan.
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What is open innovation and how does it work? Open innovation occurs when individuals look for solutions outside of their own organization and industry. Some years ago, an aircraft engineer attended an Indy car race and was intrigued by the vertical wings on the cars. He questioned the crew engineers and learned that they were added to increase fuel economy and stability. Hence, the upturned wings you see on commercial aircraft today. |
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Why is it so difficult to innovate at work? Your office is a 'bubble'. New ideas, opportunities, new ways of seeing and imagining what your business can become will not be discernible from inside that bubble. Creative powers can be fragmented by too many interruptions and too little time to think. Too often the focus becomes the URGENT, rather than that which is truly IMPORTANT. Red Door Innovation center is a facility uniquely designed for one purpose — to facilitate breakthrough business innovation in an environment where your team's thinking will flourish — away from the office, cell phones, computers and nonstop interruptions. |
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What innovation is NOT..... it is not just a great idea. Businesses must make profits to survive. If an idea offers no market value or bottom-line improvement for operations, then it is simply an idea. It is not innovation. Professional facilitation keeps innovation on track. |
